PR Surveys

It’s not just who you ask, but what you ask…

Our consultants have extensive media backgrounds. Therefore, when it comes to carrying out PR surveys on your behalf, we develop every question with a headline and target audience in mind (whether that audience is the media or potential buyers). With the help of cleverly thought-out questioning, PR surveys are an efficient and intuitive way to find out more about peoples’ opinions, attitudes and behaviours across a wide range of subjects.

Compliance & Legislation

In times of change…

When legislation changes or new rules are introduced, its peoples’ attitudes and ability to comply that determine how effective it will be. Our research measures and evaluates compliancy before, during and after, the legislation is introduced. That allows you to position yourself as a voice of authority to stakeholders, users and the media.

Benchmarking…

When legislation changes or new rules are introduced, its peoples’ attitudes and ability to comply that determine how effective it will be. Our research measures and evaluates compliancy before, during and after, the legislation is introduced. That allows you to position yourself as a voice of authority to stakeholders, users and the media.

Media

What do the media think of you?

Who would the media approach if a story broke in your sector? Who would they ask for comment or present as an expert? Are you appealing to the right media? And are any relevant stories coming up? If you work in communications, PR or marketing the answers to these questions are vital! Understanding how the media – and your target audience – perceive you will give you a competitive edge. Using the very latest innovative technology, our media audits do just this.

Useful tools…

What’s more, our ‘Media Influencer Index’ tool accurately examines the impact and success of your media coverage on your target audience, enabling you to tweak your communications strategies and make them even more effective in the future.